Hiya!

I am a researcher and strategist with 10+ years experience spanning academia, government, and the technology industry. From toddlers and television, soldiers and PPE, and Gen Z and advertising, I have spent my entire career exploring how humans engage with technology and the cognitive, neural, and ergonomic factors that determine the success or failure of human-system interactions. This site summarizes the work I'm most proud of and invites you to explore my CV and reach out with questions, comments, or requests.